The Marketing Mix

Black Men Get Left in the Educational Dust of Black Women and Never Catch Up

Wednesday, March 27, 2013 | posted by: admin | comments: 0

I’m a marketing analyst. I recently crunched a few numbers from the 2010 Census data on the African American market and created the below chart. I came to the following conclusion. Black

There Is Money to Be Made in the Christmas Tree Market

Monday, December 03, 2012 | posted by: admin | comments: 0

Make money selling Christmas trees and Christmas tree accessories. Even make money after Christmas by recycling the trees. Do you know that there are about 33 million real Christmas trees sold each

Small Business Saturday, November 24th 2012

Monday, November 19, 2012 | posted by: admin | comments: 0

Small business development agencies have been feverishly promoting Small Business Saturday. I’ve been seeing ads on Facebook, television, and on radio stations. Jump on board. Get free online advertising by registering your business

Pitching Your Product to Convenience Stores

Saturday, November 17, 2012 | posted by: admin | comments: 0

Several years ago, I help my mother get her candy into local convenience stores (c-stores) throughout metropolitan New Orleans. It wasn’t difficult. I simply dressed up in my suit and tie and

How to Setup a Marketing Campaign

Friday, November 16, 2012 | posted by: admin | comments: 0

A marketing campaign is a focused marketing communications initiative to accomplish a stated marketing goal within a specified period of time. Here are several steps to set this up. Goals State the goal you

What is a Branding and How Can a Small Business Build a Brand?

Wednesday, November 14, 2012 | posted by: admin | comments: 0

As of today, Coca-Cola is the most valuable brand (source: Interbrand). But what is a brand? As Wikipedia states, branding began as a way to tell one person’s cattle from another by

Black Men Get Left in the Educational Dust of Black Women and Never Catch Up

There Is Money to Be Made in the Christmas Tree Market

Small Business Saturday, November 24th 2012

Pitching Your Product to Convenience Stores

How to Setup a Marketing Campaign

What is a Branding and How Can a Small Business Build a Brand?

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Black Men Get Left in the Educational Dust of Black Women and Never Catch Up

There Is Money to Be Made in the Christmas Tree Market

Offer Facebook Coupons to Get More Customers for Your Small Business

Small Business Saturday, November 24th 2012

Pitching Your Product to Convenience Stores

How to Setup a Marketing Campaign

What is a Branding and How Can a Small Business Build a Brand?